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Stand the test of time: Don’t make these critical mistakes when taking a new brand to market

An error many businesses make when launching a new product or service is not focusing enough time, capability, and resource on establishing a brand that will stand the test of time. Too often the goal is getting the product or service into market, with the company or product brand being more or less an after-thought… Read more »

The post Stand the test of time: Don’t make these critical mistakes when taking a new brand to market appeared first on Kochie's Business Builders.

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