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Category: Social Media

free speech

Trump’s legal fight against Facebook, Twitter and YouTube is futile, but that’s not what this is about

From condo salesman to reality TV host to leader of the free world, Donald Trump has occupied several lifetimes’ worth of identities over a remarkable career of reinventions. Even so, the billionaire mogul’s latest metamorphosis – into a consumer-rights plaintiff seeking to regulate big business – is a peculiar one. With a volley of lawsuits… Read more »

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influencers

BIGBUCKSTERGRAM: How much celebrities get paid to post on Instagram

The world’s biggest celebrities and influencers in the world are paid more than US$1 million to post sponsored content on Instagram. UK-based social media engagement platform Hopper has released its annual Instagram Rich List for 2021, with footballer Cristiano Ronaldo the highest paid poster at an average cost of US$1.6 million (A$2.13m) for brands to… Read more »

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Social Media

Facebook hits a new milestone: Facebook is now the number one site for online sex trafficking recruitment and child victims, according to Human Trafficking Institute report

Facebook has a new milestone it can add to its Facebook Page: it is now the number one website for online recruitment in sex trafficking and child victims, according to a new report from The Human Trafficking Institute (HTI). Before we […]
The po…

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influencer marketing

7 things to think about before you start an influencer marketing campaign

One of the key advantages of social media marketing, its ease of access, can also be its downfall unless brands do their homework, writes Taryn Williams, CEO and founder, WINK Models and theright.fit The tried and true way to prepare a marketing campaign is to spend weeks, even months, reviewing and refining key messages, images… Read more »

The post 7 things to think about before you start an influencer marketing campaign appeared first on Kochie’s Business Builders.

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